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Jamie Kern Lima

Date

2021

Read the full story

Jamie Kern Lima is the founder and CEO of billion-dollar beauty empire IT Cosmetics, which disrupted the industry’s status quo back in 2008 with its use of real women, with real skin issues and different skin tones. In an enthralling, raw interview with one of America’s richest self-made millionaires, she opens up to WOTC about overcoming self-doubt, finding herself and the family secret that changed her life forever. Interview by Phadria Prendergast.

© 2026 Phadria Antoinette Prendergast. All rights reserved.

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